Product & Growth Analyst
Decode user journeys, conversion funnels, retention cohorts, and digital campaigns.
Role Overview
Product Analysts work hand-in-hand with product managers and growth marketers to evaluate feature adoption, funnel drop-offs, user onboarding friction, and digital acquisition channels using GA4 and SQL.
A Day in the Life
Building an acquisition funnel from GA4 event data, querying database user cohorts to determine 30-day retention drivers, and presenting experimental findings for the next product sprint.
Why This Career Matters in 2026
Building features without measuring user adoption leads to wasted engineering capital. Growth analysts ensure teams build what users actually engage with.
How Our Fellowship Prepares You
Week 11's GA4 event tracking and measurement plans combine with Week 10's hypothesis testing to prepare you to measure and analyze digital user funnels.
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Salary Expectations
Source: Product Management & Analytics Reports, 2026
Market Snapshot
- One of the fastest-growing modern analytical career paths.
Start this career path
Join the builder fellowship to acquire the foundational skills for this role.
Apply for FellowshipFellowship Skills Required For This Role
Our curriculum is specifically designed to provide these exact foundational skills.
